Listening for consensus

Craig Newmark, founder of Craigslist:

"The evolution of Craigslist was based on listening to people as to what they wanted and what was needed. People consistently told us they didn't want fancy stuff; they wanted something simple, straightforward, and fast. We listened to consensus rather than what someone was trying to talk us into... sometimes you may hear, from 10 people who love fancy stuff, that we should do this fancy thing, and then you hear from a million other people saying keep it simple."

Via