The Brand Interrogator: A Marketers' Tool for a Social World

by blaiq June 25, 2015

The Brand Interrogator: A Marketers’ Tool For A Social World from Alexander Patterson

About the author:

Iqbal Mohammed is Head of Innovation & Strategy at a digital innovation agency serving the DACH and wider European markets. He is the winner of the WPP Atticus Award for Best Original Published Writing in Marketing & Communication.
You can reach him via email.