[Behavioural Economics] O Behave! Issue 1

by blaiq May 05, 2014

O BEHAVE Issue 1 from ogilvychange

About the author:

Iqbal Mohammed is Head of Innovation & Strategy at a digital innovation agency serving the DACH and wider European markets. He is the winner of the WPP Atticus Award for Best Original Published Writing in Marketing & Communication.
You can reach him via email.