Consumer trust in advertising, etc.

by blaiq February 08, 2010

A useful chart from The Economist special report on social networking about consumer trust in advertising vis-a-vis other things:

About the author:

Iqbal Mohammed is Head of Innovation & Strategy at a digital innovation agency serving the DACH and wider European markets. He is the winner of the WPP Atticus Award for Best Original Published Writing in Marketing & Communication.
You can reach him via email.